A New 100 Days to Greatness Class is Starting Soon!

December 6, 2010

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Posted by in News

100-days-to-greatness-product-lineThe New Year may bring a new career for go-getters! Davidson Realty is looking for new Agents to add to its ranks of real estate professionals. No experience is required, but determination, drive and a can-do spirit are the keys to success! To help both new and seasoned agents jump-start their business, we are offering Buffini & Company’s 100 Days to Greatness® program starting on January 31, 2011. The 100 Days to Greatness® program teaches the fundamentals of real estate lead generation by referral, helping agents produce a steady stream of high-quality leads and referrals. 

Says Davidson Realty President Sherry Davidson, “Real estate is an excellent career choice for those who want schedule flexibility and the advantages of being your own boss with less risk and more support.” Davidson, a Buffini & Company Certified Mentor™, leads the company’s sales team as well as its 100 Days to Greatness Program. She explains, “We invest a lot of time and resources to provide ongoing training and professional development opportunities to our new and seasoned Agents alike. The Buffini & Company 100 Days to Greatness® program is one of the best I’ve seen to generate leads and boost business.” Read more

The Courtyard Experience in Daytona Beach!

November 19, 2010

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Posted by in News

20101011180416613977000000Last week, Woody Cake (one of my Jacksonville Realtors) and I took a trip down to Daytona Beach to check up on our listing – a beautiful building of 10 retail spaces on the first floor and 12 residential condominiums above. As we were walking around, I started thinking about writing a blog to get the word out on this spectacular piece of property. I thought people HAVE to see this place!

It’s in a great re-development area of Daytona Beach, on South Beach Street, with views of the Halifax River and a peaceful park right across the street. There’s a public library a short way down the road and a marina. You can see Jackie Robinson Ballpark, which is a huge deal for me because many of you know I’m a baseball fanatic! This area is very active and all of these places will definitely generate traffic for the retail in the building. Read more

Master Plan to Enhance The National Shooting Complex Facilities for the 40,000 NSSA Members

October 28, 2010

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rickEveryone knows not to mess with Texas. Yet, Jim Davidson and I never shy away from a good challenge. Case in point, we have been providing pro-bono planning and design expertise for the National Shooting Complex (NSC) located in Bexar County, San Antonio, Texas for the past few years. The 671 acre site is the home of the National Skeet Shooting Association (NSSA, founded 1928) and the National Sporting Clays Association (NSCA, founded 1989). The NSC hosts the shooting-sports’ most prestigious annual competitions, including the NSCA National Championships and the World Skeet Championships (World Shoot), celebrating their 75th anniversary Shoot at the October, 2010 event.

The NSC-held competitions are supported by all of the major national and international firearms and shooting equipment manufacturers, who typically are on-site for the Shoots, offering merchandise, repair, instruction and expert advice and recommendations. The World Shoots draw competitors from many countries around the world, including Australia, South Africa, England, Italy, Germany, Switzerland, Spain and Argentina. Any given Shoot can have thousands of competitors, spectators and sporting aficionados all in attendance.

Jim and his wife and partner, Sherry Davidson, are both competitive shooters and life members of the NSSA. Jim was recruited in 2007 by the NSC Long Range Planning Committee, directed by Ms. Louise K. Terry, past president of the NSSA. Jim was asked to provide counsel when they were contemplating a land purchase offer that would have required them to move. Subsequently, another offer was made to the NSC to locate the American headquarters of a German gun maker on the property. In the fall of 2009, Jim and I visited the NSC to fully examine those proposals and to illustrate the opportunities afforded the NSC, the NSSA and the NSCA should they decide to stay put and continue operating on their well-located and beautiful property. Read more

10 Things I learned at Lift: The Social Commerce Summit

September 30, 2010

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Posted by in News

Last week, Alayna Oram and I journeyed to Atlanta to attend Lift: the Social Commerce Summit in hopes of bringing home all kinds of great new social media and marketing ideas for Davidson Realty and our Jacksonville Realtors. Not only did we come home with staggering statistics about the use of social media AND got some awesome new ideas, we even had a little time to enjoy dinner at a Top Chef’s restaurant (Woodfire Grill and IT’S AMAZING)! All and all this trip was a success!

We had a full day of learning from an impressive statistician from Wharton Interactive Media Initiative to one of the nation’s leading innovators in digital advertising and optimization. There was a lot of interaction, learning, and fun going on all day long. I’d like to share some cool things we learned:

• We all know that people buy across multiple channels. For example, consumers use catalogs, the internet, and will walk into your store to shop and purchase your product. But, did you know the channel in which you acquire your customer shows you the quality of your customer?
• 88% of people use social media to make business decisions
• Customers want how tos, to connect with someone like them, and to save money!
• One of the biggest mistakes you can make in social media is assuming that activity = progress. You can’t measure your success on Facebook just by seeing how many “fans” or “likes” you have. You need to look at content. Are people interacting on your page about your product or not? 
• If Facebook were a country it would be the world’s 3rd largest.
• US Dept of Education study revealed that online students out performed those receiving face to face instruction
• Every minute 24 hours of video is uploaded to YouTube
• 25% of search results for the world’s top 20 largest brands are links to user-generated content
• 78% of consumers trust peer recommendations. Only 14% trust ads.
• Facebook tops Google for weekly traffic in the US

Obviously, I’m not going to give away everything! We did have a great time though and would love to keep attending these types of events to push Davidson Realty, Inc. and Relay Marketing, Inc. forward!

Davidson Hits the Road!

August 25, 2010

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Posted by in News

DSC_0110There has been a lot of restructuring going on lately in this St. Augustine FL real estate office and we couldn’t be happier about it! We are really excited about our new and improved sales meetings on Tuesday mornings. The agents are getting more involved, we are team building, celebrating hard work, congratulating each other, and having fun! And, of course, we are learning all about Northeast Florida real estate.

To help get more “hands on” we’ve decided that once a month, the last Tuesday of the month, we’re taking our party on the road to see and learn all we can about our area. So far we’ve seen the beautiful Lennar, David Weekley Homes, Taylor Morrison, and CornerStone Homes’ models in Nocatee and August 31st we are setting out to make Aberdeen home for a couple hours.

Aberdeen is full of great properties and builders. Have you had the chance to check out the community? There is so much going on there that you might not have seen. We are starting off at the Drees Homes’ model and then exploring what Richmond American, DR Horton, Holder Johnson, and Mercedes Homes’ have to offer. If you are interested in the CR 210 area, any one of our Jacksonville Realtors can show you around town! Read more

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